

Paul Burke
Founder and CEO
Project coordination, Consulting, Key Account Management, Strategic Directions
Paul.Burke@PaulBurke-Consulting.com
Tel. China: 0086 136 8184 7057
WeChat ID: PaulWB13-
Maximilian Scheu
Director of Business Development
Business Development, Key Account Management, and Innovation Trends in China.
Maximilian holds a Master's degree in Management with a specialization in Marketing, Strategy, and Innovation from universities in Germany and China.
Maximilian.Scheu@PaulBurke-Consulting.com
Tel. China: 0086 131 2751 3007
Tel. Europe: 0049 176 7068 6912
WeChat ID: MrMaximilian


Scott Fiora
Senior Business Consultant
Market responsibility New Zealand & Australia.
Over 15 years of experience in helping Australian & NZ brands enter the Chinese market.
Li, MuXuan (Juli)
Marketing & Design Executive
Marketing, Communications, and Design expert with 15 years of experience in luxury industries.
Juli majored in Hospitality Management and English Literature from Wuxi University and Beijing University and holds a China Art Display Design degree from Shanghai JiaoTong University.


Li, Xinyu (Hope)
International Finance & Trade Executive
Expert in Trade, Shipments, and Cross-Border Financials.
Hope majored in International Finance and Trade at the renowned Shanghai University of Finance and Economics. She studied in Europe before.